Macy'S Day Parade 2024 Website Schedule. The parade begins on manhattan’s upper west side and ends at macy’s herald. For the 98th time, macy’s brings new yorkers its annual parade.

The parade runs for about 3.5 hours, ending at 12 p.m. In line with the goal & historical traditions of the parade, macy’s invites entertainers & others to participate based exclusively on their ability to provide appropriate family entertainment suitable to the occasion.